Digital communication is the type of communication in which available digital tools are involved, its purpose is to create an appropriate environment in which the organization interacts with its audiences of interest through a timely and consistent exchange of information and knowledge.
Digital communication is not exclusive to the department or IT manager, but can be actively included to all employees supporting Internal Communication and also to all audiences of the organization.
It is key that digital communication is taken into account in the strategic planning of the organization, as it is a side of communication that for some years is taking center stage.
Guatemala, like the rest of the world for some years has started the evolution of its traditional communication to digital communication with the support of the various digital social networks, adopting this communication has become somewhat mandatory for any organization that wishes to transcend, however, appropriate measures must be taken to make efforts dedicated to this migration a visible and measurable success.
In Prevolución we can advise you on:
- Digital strategy and planning
- Effective SEO-based web positioning
- Content development for digital corporate communication channels: web site and social networks
- Social Media Community Management and Influencers
- Digital media management
- Digital crisis management and attention
Let us accompany you in improving the communication of your company or organization and getting your internal and external audiences to recognize you, contact us by our form or call us at +502 22671694 will be happy to advise you.