Guided tours consist and function as media tours but in this case a certain group of journalists, presenters, bloggers, etc. are summoned to come to the facilities or the area that you want to demonstrate of the interested organization.
The visit is guided by an expert spokesperson on the subject that you want to highlight by accompanying the invited group at all times and resolving any doubts or concerns that may arise.
It is important to emphasize that it is not just a matter of inviting any means of communication to this activity, it is previously necessary to invest time and effort in determining which audience you want to reach and based on this your PR agency will make appropriate approaches with the adequate media.
Contact us will be a pleasure to guide you in this process.